Printed and framed - this is how photos unfold their effect

Thanks to platforms like Instagram and FlickR, photos are a short-living medium these days. Anyone can take a snapshot, select a filter and upload it into the digital world in seconds. But anyone who enjoys photography as an art form, whether professionally or privately, knows that a photo can only unfold its true expression when printed and framed. You are in control, from the format to the choice of paper and of course the right framing. We show you how this process looks like, step by step.

Webinars with Jochen Kohl from K2 Studio

In cooperation with K2 Studio and Canon, Jochen Kohl recorded several webinars in the past few weeks. Here you can learn how the process of turning a RAW recording into a printed image in a HALBE frame looks like. All recordings of the webinars are now freely accessible on YouTube.

Photographer Jochen Kohl from K2 Studio explains the individual steps in detail and in a comprehensible manner. This makes the webinars just as attractive for beginners as for advanced users.

Click here for the entire playlist on Youtube:

Step by step to printing


The webinars will guide you through the complete process of professional photo editing. It starts with the workplace design. The calibration of your monitor is essential for all further editing steps. Depending on how a monitor is calibrated, it may display a distorted color scheme of your photo. To avoid unpleasant surprises after printing, the monitor must be adjusted accordingly. This is the only way to guarantee an unaltered view of the photo file. You can see exactly how this works in the first video in the K2 Studio series.


In order for the photos to be freely editable, they need to be in RAW condition (raw data format). There are numerous programs available for image editing. Jochen Kohl tells us what is important and how you can get from raw format to a print-ready file with different applications.


Now, you can print your photo. However, there are still some aspects to consider. The choice of the right paper sounds trivial, but it can have a strong influence on the effect of a photo on the wall. In any case, you should consider in which format the photo will be printed afterwards. For large prints, you can display plane surfaces best by using slightly structured paper. The tone of the paper also influences how cold colors like white come across. Whether you use matt or glossy paper also depends on where the photo will be presented later. Are there factors such as direct exposure to sun light? Will you use a frame with or without glass? There are many things to consider. The webinar recording of K2 Studio provides a good overview.


When the print is finished, there is only one thing missing: the right picture frame. This decision is very important. The frame should match the picture to emphasize its effect and draw attention to the content. You can find detailed tips for the right frame design in our knowledge section.

The choice of a passepartout can also help to emphasize a photo’s expression. The color should match the content, and a thicker passepartout gives the photo depth. The cut-out can be customized to create a harmonious impression and give the photo the finishing touch. Visit our knowledge section to learn how to choose the perfect passepartout

The webinar video Emotions through Print provides a summary of the most important factors and some additional tips. Here, Jochen Kohl looks at some examples and shows you how he would design the framing in each case. For the frame, he trusts the proven magnetic principle of HALBE Rahmen.