Capture unforgettable moments forever
Life is full of beautiful, unique moments that need to be captured - nothing is better for this than a framed picture. Magnetic frames from HALBE are custom-made to the millimeter in Germany.
To celebrate these great moments, we have developed a new image film.
The background
The idea behind it is to show the simplicity, high quality and fun of framing a picture. For this we observe five protagonists in the realization of the project and that with a simple but very chic product - the magnetic frame from HALBE Rahmen.
It is considered, placed, laid and framed. And always by people who visibly enjoy immortalizing their pictures in this frame. We watch them hang the pictures on the wall, but only in short, crisp sequences. It quickly becomes clear, however, that our protagonists are carefully considering where their framed picture should hang on the wall.
The resolution
The final frame is hung. We look into the proud faces - the project is done. On the wall hang many different frames. In each one a different memory. The camera moves back and more and more frames come into view. An infinite number of frames are now emblazoned on the wall, showing not only the beauty of the product. The many different photos form, only recognizable with distance, a picture of its own.
Because life is full of many different moments that need to be captured.
This film was made in collaboration with: Punchin.pictures (production, Munich), Modulbüro (agency, Siegen) and HALBE-Rahmen.
Our making-off video
You want to know how the film was made? Then have a look. We wish you a lot of fun.